SEM-Search engine marketing is a billion industry spearheaded by Google, Bing and Yahoo that is often broken down to two segments one is organic and inorganic search. Organic SEM-search engine marketing, or SEO-search engine optimization, uses on-page and off-page strategies to help search engines better understand the relative importance of a website's pages. Search engine advertising, of PPC-pay per click advertising, are advertising platforms search engines provide to advertisers to place their ads. Due to the growing demand and complex nature of "search," as SEM-search engine marketing firms would like to say, it's often hard to determine good SEO or PPC experts from bad SEO or PPC.
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For more information visit us at :- http://www.seocompanybangalore.in/sem-search-engine-marketing/
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